Fine Food

B-end & C-end’s Huge Demand

According to iiMedia Research data, China's overall seasoning market reached 687.1 billion yuan in 2024 and is projected to grow to 1,002.8 billion yuan by 2027.The Chinese recipe-based seasoning market reached a value of RMB 52.2 billion in 2024, with projections indicating it will expand to RMB 103.3 billion by 2027. With the increase of Chinese consumers' purchasing power, their demand for dietary diversity and convenience continues to evolve, leading to increasingly specialised dining scenarios. Consequently, the seasoning market exhibits characteristics of numerous brands and diverse product categories, especially the trend of B-end catering chain and C-end “core family”, which drives the development of seasoned food.

Vibrant Restaurants In Shenzhen

With 54,500 new registrations of catering relevant enterprises in Shenzhen in 2023, surpassing Beijing and Shanghai, compared with 2022, it grown by 42.3%.

Core Buyer Groups Of ACH From Catering

26% buyers from HoReCa ranked second after Distributors in Anuga Select China 2024. Some of the distributors are also from Catering distribution channel.

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林 女士

科隆展览(北京)有限公司

Phone: +86 21 63906161-815
Helen.lin@koelnmesse.cn