Innova X ACH Global Innovation Trends Zone
Event Background
Currently, the global food and beverage industry is booming, driven by consumers’ growing health awareness, diverse demands, and extensive technological applications.
Anuga Select China, part of Anuga Cologne’s global series, wields significant industry clout and professional organization skills. It has drawn numerous domestic and foreign practitioners, facilitating industry exchanges and cooperation.
We’re honored to partner with Innova Market Insights, a leading trend research authority, to build the Innova X ACH Global Innovation Trends Zone — “2025 Global Food and Beverage Trends Gathering”. Leveraging this expo platform, we’ll host a series of activities around “The Top Ten Trends of Global Food and Beverage in 2025”, including trend releases, forum speeches, product showcases, and business matchmaking. These will offer participants chances to dissect trends, share cases, and explore cooperation, thus enriching the expo and fueling industry progress.
- In-depth consumer research, continuous market tracking
Innova Market Insights identifies and understands consumers' needs and preferences through global consumer research. The results of these researches help reveal the new trends in the food and beverage industry and the reasons for changes. It also tracks the dynamics of products and markets, including professionals in the market, the market performance of different companies, brand influence, as well as consumers' reactions to products.
- Utilize digital tools for trend prediction and analysis
Using digital tools and databases, we help clients get comprehensive info from major economies to new foods. Meanwhile, we release “The Top Ten Trends of Global Food & Beverage” annually based on our research, enabling industry insiders to stay ahead and prep in advance.
"The Top Ten Trends of Global Food and Beverage in 2025"
Innova Market Insights’ latest research reveals the top 10 trends for 2025: personalized nutrition, renewed gut health focus, natural features of plant-based products, flavor-combining innovation, and climate change’s tangible impact on the F&B industry and consumer choices.
58% of global consumers prioritize the quality of products and ingredients when choosing food and beverages.
Nearly 60% of consumers actively manage their health and achieve nutritional balance with convenient functional food and beverages.
Creativity and fun are increasingly vital in product innovation. Over 50% of global consumers are keen on flavor combinations.
People's interest in digestive health is growing. Fibre and probiotics are the main drivers of this trend, and products with digestive health claims are increasing at an 8% average annual rate.
55% of consumers think plant-based products should be an independent category instead of substitutes for meat and dairy.
Nearly 50% of global consumers closely follow the impact of climate change on the F&B industry
The global year-on-year growth rate of new food and beverage products as well as dietary supplements with beauty claims is 11%
65%of consumers worldwide hope to see more traditional and classic recipes on supermarket shelves.
Globally, 36% of consumers say that maintaining mental and emotional health is their top health goal.
AI has played a role in product innovation, labeling, production automation, flavor development and raw material selection
- Certification Issuance
Based on Innova Market Insights’ authoritative results, we’ll customize exclusive certifications for award-winning exhibitors. They can display them conspicuously at booths to enhance corporate images, boost product popularity and stand out in the competitive market.
- Forum Presentation
Join hands with Innova's senior analysts for key insights and innovation guides. From a market view, hold a trending products display, presenting the latest F&B products and technologies, offering industry-forward insights.
- Product Presentation
Set up an exclusive display area for award-winning exhibits with on-site professional lecturers. They’ll analyze highlights and answer questions in real time, attracting visitors and boosting the exhibits’ market influence via professional insights and interactions.
- Business Negotiation Opportunities
Connect with the participants on the exhibition site and create one-on-one business negotiation opportunities for enterprises.
April 24th & April 25th |
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| Morning | Hold a global food & beverage trend release event. Experts from Innova Market Insights will analyze the current industry trends with cutting-edge insights and data, while showcasing global trend-setting products on site. |
| Afternoon | During the event, a one-on-one business negotiation zone is set up, creating opportunities for enterprises. Meanwhile, global innovative products are showcased on site, presenting the latest F&B products and technologies. |
Innova Market Insights
Innova Market Insights tracks new F&B products in 90 countries/regions globally, using advanced data analysis for market research to provide industry trends and insights, covering new product, trend, consumer, market size, ingredient and packaging research.
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